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Click for The Ultimate Locker Room Training System!

How to Set Up and Operate a Shoe Room at a Country Club or Resort

TO PURCHASE THIS BOOK, CLICK HERE

Introduction

Forward by Heinz Hofmann, General Manager, The Country Club at DC Ranch, Scottsdale, Arizona. Forward by Peter Robbeloth, Director or Golf, The Arizona Biltmore Country Club, Phoenix, Arizona
 

1. THE LOCKER ROOM MANAGERS ASSOCIATION WEB SITE
What You Will Find on the Web Site
How to Become an LRMA Member and Membership Fees
FAQ's Regarding the Web Site
LRMA Home Page
 

11-13

2. THE SHOE ROOM              
The Room Defined
The Shoe Room in Arizona
Earning Potential
Factors That Determine Income
Private, Semi-private, and Public
 

14-17

3. THE STEWARD'S SALARY  
Ways a Steward can be Paid
 

18-21

4. GETTING STARTED  
Starting From Scratch
The Shoe Room at the Arizona Biltmore Country Club-Floor Plan
Inside the Shoe Room at the Arizona Biltmore Country Club
The Shoe Room at The Country Club at DC Ranch-Floor Plan
Inside the Shoe Room at The Country Club at DC Ranch
The Perfect Shoe Room-Floor Plan
Setting Up Shop
The Ultimate Shoe Room
The Intermediate Shoe Room
The "No Frills" Shoe Room
Before You Order
 

22-51

5. SHOE SHINE PRODUCTS
Cleaners
Shoe Polishes
A Final Word on Polish
Shoe Sprays
Sole Edge Coloring
Miscellaneous Products
Products to Avoid
A Word About Polishing Boots
 

52-60

6. SHOE STEWARD/LOCKER ROOM MANAGER PROFESSIONALISM
The Ten Commandments of a Shoe Steward
Telltale Signs of an Amateur Shoe Steward

61-65

7. PUTTING THE PRODUCTS INTO ACTION
Stages of a Golf Shoe
Shoe Shine Basics
Buffing Techniques
Hand Buffing
Machine Buffing
A Word About the Buffer
Buffer, Hand Brush, and Dauber Maintenance
Brush Types and Uses
Shoetypes
Shortcuts
 

66-82

8. SHOE CARE BY SHOE BRAND
Foot Joy
Nike
Etonic
The Others
The $60,000 Question
 

 83-87

9. ATHLETIC SHOE RESTORATION 
How to Bring an Athletic Shoe Back to Life
Laces

88-90

10. MINOR SHOE REPAIRS 
How to Reattach a Heel
When Not to Reattach a Heel
How to Reattach a Sole
The Hand Awl
How to Reattach a Sole-Illustrated
How to Fix a Golf Bag Shoulder Strap
Stitching Shortcuts
How to Replace Heel Liners
Putting in New Heel Liners-Illustrated
A Final Word on Repairs
 

91-100

11. BRUSHES 
Brushes for General Cleaning
Specialty Brushes
MVB or Most Valuable Brush
A Final Word on Brushes
 

101-103

12. GOLF SHOES AND THEIR CLEATS
Cleat Removal and Replacement
Tools of the Trade
When to Replace Cleats
Club Designation and Steward Status and When Spikes are Switched Out
How to Remove and Replace Cleats
Drill Technique
THE SPIKE MASTER
How to Purchase Your SPIKEMASTER
Problem Cleats
A Word on Cleats and Super Glue
How to Save $$$ on Cleats
Organizing Your Cleats
What Soft Cleats to Use
Which Soft Cleats to Avoid
Club Options Regarding Soft cleats
Cleat Retention Systems
A Last Word on Cleats
 

104-125

13. A SYSTEM FOR THE SHOE ROOM
Why Use a System Anyway?
A System Within a System
Time Management
Recognize the Cycle
The System and Work Style
What Will Cramp Your Style
The Switch to Soft Cleats
 

126-134

14. SHOE CLUBS AND SHOE CARE FOR SHOE CLUB MEMBERS
The Member Shoe Club
A System For Shoe Club Members Shoes
Shoe Club Fees
The Nonmember Shoe Club
The Staff Shoe Club
Shoe Care For Shoe Club Members
Shoe Club Members and Spikes
 

 135-140

15. RENTAL GOLF SHOE PROGRAMS
What Clubs Need a Fleet of Rental Shoes?
How Much $ Can a Good Rental Program Expect to Make?
How Many Pairs of Shoes Should be Stocked?
Who Should Purchase the Rental Shoes?
Who Should Keep the $$$ Made on the Rental Shoes?
Lessons Learned From Years of Renting Golf Shoes Out
How to Care for Rental Shoes
What Brand of Rental Shoes to Purchase
The Pro Shop Tie-In
What Shoes to Avoid
What Sizes and Styles to Order
How to Mark and Display the Rental Shoes
How to Fit Customers With Rental Shoes
How to Protect Your Rental Shoes From Theft
Retrieving Shoes After a Group Outing
Allowing Customers to Take Shoes "Off Property"
Making Sure You Have Enough Rentals on Hand
How to Get Rid of Your Old Fleet of Rentals
Suggestions to Increase Rental Revenue
Indirect Income From Rentals
How to Save $$$ on Rental Shoe Maintenance
Staff Use of Rentals
Miscellaneous Information on Rentals
A Last Word on Rentals
 

 141-154

16. HIRING, TRAINING AND DISCIPLINING EMPLOYEES           
Qualifications
Where to Find Good Employees
Hiring an Employee or The Job Interview
Defining the Ground Rules
Training Employees
How to Evaluate an Employee's Performance
What to Pay Your Workers
Disciplining Your Employees

155-162

17. CUSTOMER AND HOTEL RELATIONS            
The Steward's Attitude Toward Tips
Tip Jar or No Tip Jar
"Clubspeak" and "Resortspeak"
Know the Game
Customer Courtesies
Shoe Room Prices
How to Know How You're Doing
Answering Customer Questions
Hotel Relations
 

163-170

18. WEATHER, COURSE CONDITIONS AND THE SHOE ROOM           
Rain
Frost
Course Conditions

171-172

19. MARKETING YOUR SHOE ROOM              
Signage
Conventional Advertising
Mailers, Fliers, and Coupons
Radio, Television, and More
The Unconventional
 

173-175

20. CONSULTATION AND TRAINING WITH THE AUTHOR               
Consultation
Training

 

176-177

CONCLUSION              

178

ACKNOWLEDGEMENTS           
          

179


 
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